Dej

Dej Velo City: an active, modern solution  

Located in the heart of Transylvania's charming valleys, Dej offers a unique atmosphere to residents and visitors alike. The city's outstanding architectural heritage reflects its rich historical past. Amid this cultural heritage and ancient Roman traditions, Dej has also become a vibrant and modern hub, offering a variety of cultural activities, festivals and events that celebrate both its past and its present. 

Dej Velo City represents a milestone in the evolution of the city's urban mobility services, being the very first bike-sharing system introduced in the city. This modern solution, deployed in collaboration with our partner SUMS, features our smart stations, as well as our popular ICONIC bikes. With over 73,000 ICONIC bikes deployed worldwide, their reliability and ergonomic design have been adopted by many cities.

Dej Velo City bikes are equipped with a smart lock. This advanced technology enables users to lock their bikes outside the stations for temporary stops. Not only does this ensure the safety of the bikes, but it also gives users the freedom to move around according to their needs.

A sustainable system that improves urban quality of life

Sustainable transportation is one of the local government's top priorities. With this in mind, the city has decided to implement a bike-sharing solution, recognizing this form of shared transport  as an essential pillar of sustainable urban mobility. This approach is part of a wider plan to encourage a healthy lifestyle among citizens, offering them an active and sustainable transportation alternative. 

“SUMS is proud to be delivering another successful micromobility project in Romania, and we are looking forward to helping the city of Dej modernize its urban mobility offer as part of its long-term sustainability mission. Our partnership with Lyft Urban Solutions has allowed us to reach these incredible cities and ensure they get the best technologies on the market when deploying Smart City solutions to improve the quality of life and reduce their carbon footprint.” – Marian Ionut Istrate, General Manager, Sustainable Urban Mobility Solutions SRL (SUMS). 

This project illustrates Dej's commitment to sustainable transport solutions, offering an active, ecological and convenient alternative to get around the city. The launch of the system marks a significant step towards improving urban quality of life and reducing ecological footprints.